LMU Hosts Global Trade Community
More than 200 trade representatives from around the globe gathered at Loyola Marymount University for the “Celebration of the International Trade Community in Los Angeles,” on Thursday, Sept. 4.
“Trade begins with friendship. Trade begins with relationships,” said Dario Gomez, director of international trade at the Los Angeles mayor’s office, in his opening remarks. Gomez commended LMU representatives for their collaboration with the United States-Mexico Chamber of Commerce California Regional Chapter to make this event possible.
Guests networked and learned about a variety of products, exports and business opportunities available worldwide. They also sampled exported foods and beverages, such as Dutch cheeses and Chilean wines. Local representatives from the Port of Los Angeles and the Los Angeles World Airports also attended.
“We are honored to have so many international and local trade dignitaries visiting LMU,” said Clarence Griffin, director of community and government relations. “Creating global awareness on trade and connecting people to new ideas is a way for LMU to play a role in strengthening our economy and help secure a better future.”
The keynote address by Bruce S. Berton, director of international business consulting at Stonefield Josephson Inc. and a senior advisor and board member of the Export Textile Advisor Commission under the U.S. Department of Commerce, discussed the relevance, challenges and opportunities in international trade. He encouraged businesses to take advantage of attending experts to enhance their strategies. He also stressed cultural awareness as a tool for negotiation success, particularly in as diverse a city as Los Angeles.
“We look forward to continuing to be a part of this global educational outreach in the future,” said Griffin.
[photo: (from right to left) Marlen Marroquin Gati, executive regional director of the US-Mexico Chamber of Commerce California Regional Chapter, Bruce S. Berton, director of international business consulting at Stonefield Josephson Inc. and a senior advisor and board member of the Export Textile Advisor Commission under the U.S. Department of Commerce, and Clarence Griffin, director of community and government relations at LMU]