FOR IMMEDIATE RELEASE

DECLARE YOURSELF CAMPAIGN VISITS LOYOLA MARYMOUNT UNIVERSITY
IN LOS ANGELES ON APRIL 29
Original Copy of the Declaration of Independence to Empower, Energize, and Rally Students to "Find Their Reason" to Register and to Vote in the 2004 Election

April 14, 2004 - Declare Yourself, a national, nonpartisan, nonprofit young voter empowerment campaign, is stopping at Loyola Marymount University in Los Angeles on Thursday, April 29, from 11:30 a.m. - 4:30 p.m. in the University Hall atrium to energize and challenge students to register and to vote in the 2004 election.

Declare Yourself's voter campaign, founded by TV producer Norman Lear, is the culmination of a three-year project, the Declaration of Independence Road Trip, a 51-city cross-country tour of the Declaration of Independence and a multimedia exhibit on the contemporary relevance of our nation's birth certificate. The original copy of the Declaration of Independence, printed on the night of July 4, 1776, is part of the college campus tour and serves as an inspirational symbol to rally young voters to participate in their future.

"Getting young people to vote is a sizeable challenge, but we're going to move the mountain one rock at a time," said project founder Norman Lear. "Our task at hand is very much like the one the founders of the Declaration of Independence faced, and like our founders, we are deeply committed to this cause. We challenge Americans between the ages of 18 and 29, especially first time voters, to find their reason to register and to vote."

For questions or further information, please contact Shannon Pascual at 310.338.2733.

About the Declare Yourself Campaign
Declare Yourself is a national nonpartisan, nonprofit campaign to energize and empower a new movement of young voters to participate in the 2004 presidential election. The campaign includes an 18-city college campus tour; www.DeclareYourself.com, a one-stop online destination for young voters; participation at numerous summer music festivals and events; a televised "get out the vote" special; a national "voter education initiative" targeting high school seniors; public service announcements featuring actors, musicians, and athletes; and a "get out the vote" blitz 50 days before the 2004 election. The DOI Road Trip and Declare Yourself are made possible by AXA Financial, Inc., Proud Sponsor. National partners include National Association of Secretaries of State (NASS); Newspapers in Education (NIE); Yahoo!, Premiere Online Partner; Clear Channel, Media and Entertainment Partner; Friendster.com; and American Apparel. For more information, please visit www.DeclareYourself.com.

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